For anyone interested.
c/ Herald Sun / Foxsports
They cost $3m for a 30 second slot - no wonder they're so darn entertaining. The Super Bowl is as famous around the world for what goes on off the pitch as it is on.
FoxSports.com editors John Galinsky, Kathy Lyford, Jim McCurdie and Scott Wilson reviewed the Super Bowl ads this year and here they reveal their top 10.
http://www.heraldsun.com.au/sport/the-best-10-super-bowl-commercials/story-e6frfglf-1225827953411All adds, quarter by quarter are at this link.
http://msn.foxsports.com/nfl/story/First-quarter-Super-Bowl-commercials-020710.