Surely you cannot take Butterfly seriously
It is not about being serious, it is the innuendo which makes people think.
Coincidences usually become conspiracy theories.
The trainer in question is going well and is chasing big riches. However if he wins them, will his rivals start muttering amongst themselves. Chances are some will. It is human nature.
On a side note, I do think at times, they do go over the top with descriptions of rides. But saying that they do give you some horses to follow. Helsun was a good example.