Murdoch makes his move
Rupert Murdoch’s News Corp Australia is in the final stages of securing a wagering partner for the launch of its bookmaking business, with two local outfits and an international company competing to take part in the joint venture.
It may also be that newscorpse is still more interested in taking over Tabcorp-wagering than partnering with a smaller going-concern.
............ the sub-text is that Tabcorp is putting the 'wagering' business into a separate 'for sale' box
There are some major players totally controlling horse race wagering in Australia, and the Murdoch's are a major part of it.
The Murdoch's already have a strong association in wagering in the UK and US, through it's ongoing association with the global bohemoth Flutter Entertainment, who through it's SPORTSBET Brand have an estimated market share of 52% of Australian wagering.
In 2020, the Murdoch Family bought an additional 37% stake in in US fantasy sports outfit FanDuel for a whopping US$4.2 billion.https://www.crikey.com.au/2020/12/08/toxic-gambling-industry-no-barrier-to-the-murdochs-as-they-up-gambling-stake/
In April 2021, it was announced that Lachlan Murdoch had moved back to Sydney, and there has been speculation around Lachlan Murdoch’s return to Australia. Fox Corporation have trademarked “Fox Bet” in Australia, and this sheds some light on Murdoch’s bigger-picture plans.
Fox’s strategy is to tap the explosive growth in online live sports betting.https://medium.com/the-saturday-paper/inside-lachlan-murdochs-play-to-save-fox-272d6f7fb3ae
In May 2021 News Corp Australia was reportedly in late-stage discussions with a group headed by renowned Australian bookmaker Matthew Tripp.
That could lead to the creation of a new wagering entity and a run at Tabcorp’s media and sports betting businesses.https://www.casino.org/news/news-corp-may-team-with-matthew-tripp-on-aussie-sports-betting-group/
In May 2021, Matthew Tripp, The former CEO of Beteasy and Crownbet announced plans to merge the spun off Tabcorp TAB Wagering division with Betmakers.https://www.afr.com/rear-window/matt-tripp-s-tabcorp-bonanza-20210525-p57v1x
Also in May 2021, TABCORP also received a $4 Billion Dollar Bid for TABCORP's Wagering Division from the Matthew Tripp backed BETMAKERS.https://www.afr.com/companies/games-and-wagering/tabcorp-gets-4b-bid-from-matt-tripp-backed-betmakers-20210528-p57vzd
In June 2021, Newscorp is one of the major players in the battle for Tabcorp's TAB wagering business and is also in business talks with Matthew Cripp.https://micky.com.au/a-possible-new-player-on-the-aussie-betting-market/
In July 2021, Tabcorp has announced it will pursue a demerger strategy with BetMakers, which will see all current bids rejected for its wagering business. https://www.gamblinginsider.com/news/12410/tabcorp-announces-demerger-with-betmakers
In February 2022, Matthew Tripp, The former CEO of Beteasy and Crownbet has paid $19.36m for close to a 5% stake in Betmakers.https://www.yogonet.com/international/news/2021/02/17/56512-matthew-tripp-takes-usd-1936m-stake-in-betmakers
Betmakers is an Australian wagering software and data services company.
Fox’s strategy is to tap the explosive growth in online live sports betting.https://tvnewscheck.com/business/article/fox-corp-bullish-on-sports-betting/
TABCORP / BETMAKER / Matthew Cripp's strategy is to create a National TAB, open up Horse Race Wagering worldwide, and especially to the lucrative Asian Markets, and wagering in Hong Kong and Singapore, with the potential to increase the takeout rates to 25%.
The fact that you are being asked to pay a subscription service to RACENET and PUNTERS for the services they offer, is more about controlling the media in relation to both sports and horse race wagering and restricting PUNTERS from having a voice in relation to anything related to wagering.
There are lucrative PROFITS to be made from SPORTS and HORSE RACE WAGERING, and very few players sharing in the spoils.